Promotional Merchandise Options Besides Apparel

Promotional items are some of the most effective ways to create brand awareness, engage with customers, and leave a lasting impression. However, your business doesn’t have to limit itself to apparel items your customers have likely seen countless times before. In fact, there are many promotional merchandise options beyond apparel, all designed to help your brand shine. Explore some examples of custom merchandise items that can be just as successful for your business.

Candles

Candles come in a variety of scents, sizes, and packaging styles, making them a versatile and memorable promotional gift. You can customize candles with your company logo, message, or event theme etched directly onto them, the packaging, or incorporated into the candle design. Use candles creatively to enhance any major event, during relaxing and atmospheric experiences, or to brighten up the homes of your clients and prospects.

Match Sticks

In addition to candles, you could offer coordinating match sticks. There are many businesses that benefit from giving promotional matchbooks, including bars, event planners, and real estate agencies. Matchbooks are functional items that can be easily slipped into a pocket or purse, allowing your logo to travel farther than other promotional items. Apart from the conventional matchbooks, consider offering styles like long fireplace matches for your consumers.

Tote Bags

Promote your brand while saving the environment with customized tote bags that take the place of plastic and paper options. These highly customizable bags can feature your company logo and artwork, reflecting the style and values of your brand. Available in various materials, such as eco-friendly natural cotton, jute, and more, these bags appeal to various industries, from eco-conscious companies to artists, bookstores, and tradeshows.

Drinkware

One of the most enduring and practical promotional items is drinkware—ranging from coffee mugs and tumblers to water bottles. Besides being useful, they provide excellent marketing exposure as people carry them around while running errands or use them at work. Their durability ensures that your brand message stays in front of your customers for a long time. Look for high-quality, BPA-free materials that show your commitment to adopting safer and greener alternatives.

Desk Supplies

Making your mark on someone’s workspace is a surefire way to get your logo seen daily. Custom-branded desk supplies, such as pens, sticky notes, desk organizers, mouse pads, and much more, serve as indispensable items at home or work offices. They come in handy for any business and offer a range of possibilities, from classic and sleek designs to innovative products with unique functionalities.

These effective promotional merchandise options besides apparel provide a world of possibilities to enhance your branding efforts and impact your target audience. By selecting the right merchandise that resonates with your brand message and your clients’ preferences, you can create long-lasting impressions and connections with your customers.